003: Carving out unique space in the audience’s mind (Part 3 of 5)

Jul 17, 2019

If we’re all building the Kingdom how do we set ourselves apart? We’re going very deep into brand position in Part 3 of our Brand Foundation series. We put big brands up against each other like, Taco Bell vs. Chipotle, Coke vs. Pepsi, Gillette vs. Dollar Shave Club, and see how their positioning sets their seemingly similar products far away from one another. Listen all the way through to capture tools on discovering the unique space of your ministry or organization.

About the Podcast

5 Episodes

Speak the Unspoken unpacks the dynamic relationship between faith and business. Each episode will call out the challenges of running a ministry through the lens of marketing, strategy, communication, and culture. They will dive into topics like building a Spirit-led brand and living your true purpose as an organization. With added insight from ministry and business leaders around the world, hosts Jason Jensen, Pat Padley and JM Boyd (Glass Canvas) will help mission-focused brands unlock their ministry potential.